How Pete Grew His Newsletter To Over 25k Subscribers And Makes $10K Monthly

Newsletters have become an important part of our business strategy to grow a loyal audience for our business or products we wish to sell and offer to the public and a wider audience.

But building an email list is stressful and time-consuming, so how then do we go about it? I asked a friend of mine, Pete, who has successfully grown his email list to over 25000 email subscribers list, how he was able to accomplish this over 2 years.

He told me it wasn’t easy at first, but after so many trials and errors, he was able to grow his email list using these 7 strategies:

• Create and provide valuable content

The only thing and the number one thing that matters a lot is your content. What does your audience feel connected to? He chose content creation, and how to make your social media account go viral. So that is the value he provides and today when social media is booming, everyone wants to have a huge following. He will carve out a space for himself.

• Leverage the use of social media

To grow your newsletter, make use of social media as they have a larger and wider audience, by posting and sharing your content on platforms such as Facebook, Twitter or X, LinkedIn, Instagram TikTok, and YouTube. These platforms can help promote your content and attract subscribers to your newsletter. My friend makes use of Instagram for his business and newsletter.

• Use good opt-in forms and call to action

For every newsletter, you need good, if not great, opt-in forms and calls to action placed properly over your content or website to grow your email list. This helps convert visitors or readers who read your content and want to know more to subscribers and increases chances of converting to leads for your products.

• Offer giveaways or free products

Offering valuable content or free products or offers to maybe a service of exclusive deals is a sure way to attract subscribers to your newsletter. No one wants to give away the details for free, so offer them something valuable for free to motivate them to take action and join your email list.

• Engage with your audience

Always engage in discussions or comments with your audience, that’s the best way to keep them from leaving your email list. Keep them engaged constantly with regular tips, insights special offers available that are related to their needs and solve their problems. This will increase the conversion rate and also retain your subscribers.

• Guest blogging and collaborations

Make use of other creators in your niche and learn to collaborate with them by asking them if you can post on their platforms or write articles on their platforms. Though they might ask for a fee or you provide them value in return. Making you both benefit from each other. This strategy can help drive my visitors and readers to your content and in return subscribe to your newsletter.

• Making use of AI Automation

We are now in the era of AI automation and it is here to stay, so why not use it to increase your productivity and make work easier for you? AI automation can help automate your email list to keep your audience engaged. So how does this work:

• Include a call to action that will act as a trigger in your post
• the AI will respond with a signup form
• once a person signs up, the AI sends the product directly to their mail
• Then the AI follows up with a thank-you message or appreciation.

All the process is done automatically by the AI without us lifting a finger. The main goal is to make do with the promised offers to the subscribers and they will stay and likely convert to leads and sales.

Final Thoughts

The most important part of growing a newsletter is having good and valuable content that is targeted at providing solutions to your audience's problems. Without having good content, don’t expect visitors or readers to join your newsletter.

After having good or great content follow the strategies I listed, use social media to promote your content and over time you will grow a loyal audience that loves your content.

Growing a newsletter is a long-term goal, don’t expect immediate success. Just like my friend, it took him 2 years to get to 25k subs and now he earns over $10k monthly from his newsletter. He also uses the beehiiv platform and its different monetisation formats.